Worldwide Ireland Funds President and CEO, Kieran McLoughlin has announced that the Promising Ireland campaign target is being raised from $100 million by 2013 to $140 million in the same time frame.

Mr. McLoughlin was speaking at the 2012 Worldwide Ireland Funds Conference in Cork which was attended by An Taoiseach Enda Kenny and former US President Bill Clinton. Announcing the new goal Mr. McLaughlin said,

“The response to the Promising Ireland campaign is an affirmation of our donors’ belief in Ireland’s future. The impact of the campaign is best illustrated by the fact that, of the $432 million the Funds have raised since our inception in 1976, $122 million has been raised in the last 3 years. In other words, over a quarter of our entire income has been raised in a tenth of our history. Already the Promising Ireland campaign has provided support to more than 350 charities whose work is vital at a time of intense social need and diminished resources.”

The new target will require the philanthropic body to raise $1 million every month between now and December 2013.